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Best PRM for CROs
Trusted by revenue teams
How Introw helps CROs
Your pains
How Introw solves them
The workflows you run in Introw
Real-time indirect forecast - synced to your CRM
Clean attribution across partner motions
Scale the channel with automation, not headcount
See partner revenue performance in one view
What you can run in Introw
Deal and lead registration (CRM attribution + routing)
Standardize partner pipeline creation and attribution so reporting holds up at board level.
Partner portal (tiers, resources, workflows)
Give partners the visibility they need to co-sell without granting CRM access.
Partner enablement (content, co-marketing assets)
Keep partners aligned on messaging and plays that improve win rates and deal quality.
Partner engagement (updates, campaigns, activity tracking)
Keep partners informed and accountable with structured updates and automated workflows.
Partner LMS (training, certifications)
Ensure partner readiness for reseller and System Integrators motions, tied to performance.
Reporting & analytics (partner-sourced pipeline + ROI)
Track partner contribution and program ROI with clean, auditable metrics.
For all the roles across your organization
Channel Partner Manager
RevOps
Partner Marketing Manager
Built for partner programs across industries
Manufacturing
HR Tech
Fintech
Cybersecurity
Legal Tech
SaaS
Sales Tech
E-commerce Tech
Hospitality Tech
AI Tech
IoT
Martech
Fits your stack
Salesforce
HubSpot
Crossbeam
Slack
Power BI
Zapier
How does Introw improve forecasting for partner revenue?
Introw gives partners controlled pipeline visibility and structured updates that sync to HubSpot or Salesforce. That replaces spreadsheet rollups and makes the indirect forecast more reliable.
Can we track sourced vs influenced revenue cleanly?
Yes - Introw structures partner deal and lead registration so attribution stays consistent in your CRM. This makes partner reporting credible for leadership and finance.
How do you reduce channel conflict and duplicate deals?
Deal registration can flag duplicates and enforce routing and ownership rules so resellers and co-sell partners do not collide on the same opportunity.
Do partners need access to our CRM?
No - partners do not need access to HubSpot or Salesforce. They collaborate through the portal and shared views, while your internal team keeps the CRM as the system of record.
Can we support multiple partner motions?
Yes - run referral, reseller, SI, agency, MSP, and technology alliances in one platform, segmented by partner type, tier, or region.
How fast can we launch?
Most teams start quickly with deal registration and partner pipeline visibility, then expand into portals, enablement, and reporting as the program scales.
What does the CRO see - dashboards or raw data?
You can view partner performance through Introw reporting and CRM-aligned dashboards, with metrics like sourced pipeline, influenced pipeline, and partner tier performance.