Managed Service Provider (MSP)

Definition: A managed service provider (MSP) is a company that delivers IT services — such as infrastructure management, security, or software support — on behalf of their clients. MSPs often resell or bundle SaaS products as part of their managed offering.

How Introw Helps: Introw supports MSP partner workflows with recurring deal tracking, shared account management, and automated status updates — keeping MSP partners engaged without adding operational overhead.

Partner-Facing Example: An MSP partner manages 20 client accounts that include your SaaS product. Through Introw, they track renewal dates, deal values, and support status for each account in one portal.